Saturday, May 28, 2016

A smartphone that’s a power bank too

Ask a question to a smartphone owner, “what's the one thing you would like to see improved in your phone?” I guarantee, most of them would answer “the battery life”.

Can we actually live few days without our phone charger? Some of us may say ‘Yes’….probably by only receiving the important calls,  using 3G/4G only when needed, or carrying a power bank along…or may be switching off the phone time to time…Isn’t it?

Charging a smartphone is a daily chore that we simply can’t avoid. But, how about carrying a smartphone with humongous battery life?

Yes! On 23rd May, ASUS has launched a smartphone with mammoth 5,000mAh battery –‘Zenfone Max’. ASUS claims that apparently, one full charge of the phone allows you to just keep on talking on the phone for 37.6 hours, keep surfing the net for 32.5 hours or to watch your favourite videos for 22.6 hours. 

So, before writing this blog, I used the handset for few days. 3 days after using the phone, I am still left with sufficient battery for 6 more days!  Isn’t it just WOW?

Now, I will have to confess, this battery back-up will compel me to love Zenfone Max badly, soon!

However, I am impressed with the Launch style of the product too:

I would have to say, ASUS launched this product in a remarkable way…A week before the launch date, they sent me the phone in a sealed box, with an letter to invite me to watch the livestream of the launch, where they would announce the code to open the box at the end.

The launch was really unique, an unusual approach. In the livestream – ‘#liveunplugged’, ASUS announced Sonakshi Sinha as the brand Ambassador.

Features & Functionality:

ASUS ZenFone Max is an amazing phone packed with loads of practical features and functionalities that other phones in the market do not have. So, let us dug deep into the device! I will share my experience with the Zenfone Max after using it for a while.

Build & Design :

The Asus Zenfone Max flaunts a 5.5-inch HD (1280×720 pixels) IPS display. The rubberised back gives it a quality look and feel. 

Unlike the back button setup that we see on the Zenfone 2 and the Zenfone 2 Laser, Zenfone Max has  a more traditional setup with volume rocker and the power button the right side. It also features a removable back panel, with the dual-SIM cards, microSD card.  You can expand the storage up to 64GB using a microSD card. But the huge 5,000mAh battery is not removable.

The smartphone weighs 202 grams. Though many of us may feel it weighing down in palms, I don’t think it is a matter to be ‘not considered’. Overall, the device feels well built, sturdy and trendy.


ZenFone Max can capture stunning photos too like it’s other varients! It has a 13MP PixelMaster camera that can capture high-resolution photos with zero shutter lag. The ultra-fast laser auto-focus feature also reduces blurring and. its ‘Low Light’ mode helps capture up to 400% brighter photos at night or in low-light scenes, without the need for a flash.

While up front, there is a 5-megapixel selfie camera. The cameras also come with a plethora of shooting modes like manual, HDR, panorama, beautification, low light, night, depth of field, slow motion, time lapse, miniature and smart remove among others.

Here are few pictures clicked by the phone :

Battery Back up

Battery life is something that is going to sway a buyer’s decision in its favor. As I mentioned earlier, after using the mobile device modestly for three days, I was still left out with the power for next 6 days. Infact, you can track how much battery you have left with, by visiting the settings. 

The accompanying OTG cable turns the device into a charger to power up the users' other gadgets, making it unique in that sense.


Asus Zenfone Max with its upgraded internal hardware makes for a great value for money proposition.


With the given price tag, Zenfone Max with its upgraded internal hardware makes for a great value for money proposition. It surely outshines with its massive battery, trendy design, and robust user interface.

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